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Manage redirects

How do redirects work?

Keep old links working even when an address changes. A redirect is a rule: anyone opening the source URL is automatically sent to the destination. That keeps bookmarks, links on other sites and search results from ending on a 404 page when content moves, changes address or is removed.

Manage redirects under Settings → Website → Redirects. Each rule shows how many times it has been used and when it was last hit, so you can see which old URLs still receive traffic.

If you only changed a page URL, you usually do not need to add anything manually. When the URL of a published page, news item or event changes, Demona creates a 301 redirect from the old address to the new one and updates header and footer links that point to it. Add redirects yourself when content is removed or when moving URLs from an older website.

Add a new redirect

  1. Click New redirect.
  2. Source path: enter the old address with a leading slash and without the domain, for example /old-about.
  3. Destination: enter a path on your site, such as /about, or a full external URL (https://…).
  4. Choose the HTTP status (see below), then click Save.

The source path is an exact match. It cannot contain spaces, query parameters after ? or a # anchor, and each source can have only one rule. A trailing slash does not matter: /old-about/ and /old-about are treated as the same path.

Which status should you choose?

All four send the visitor to the destination. The difference is what the redirect tells browsers and search engines.

301 — Moved Permanently

The right choice in most cases. It signals that the new URL should replace the old one. Bulk imports use 301 by default.

302 — Found / Temporary

Use when the move is temporary, for example during a campaign or maintenance period. The original URL remains the canonical long-term location.

308 — Permanent, method preserved

A stricter permanent redirect used mainly in technical cases where the request method must be preserved. Most normal websites do not need it.

307 — Temporary, method preserved

A stricter temporary redirect for technical cases where the request method must be preserved. Most normal websites do not need it.

Quick fix from the 404 page

If you are signed in and open a URL that does not exist, the error page shows a Redirect action at the top. Choose where the old address should lead, save it, and the redirect becomes active immediately. This is the fastest route when someone spots a broken link. Use the full Settings → Website → Redirects list for larger maintenance jobs, edits and deletions.

Many redirects at once: Excel import and export

A website migration can require hundreds of redirects. Prepare an XLSX or CSV file with these columns:

  • from_path — the old address,
  • to_path — the new address,
  • status_code — optional; if blank, 301 is used.

Upload it with Excel import. At the end, Demona shows how many rules were created, updated or skipped. If a source path already has a rule, the import replaces it. You can also use Excel export to download the current list, edit it in a spreadsheet and upload it again.

A redirect takes priority over existing content at its source URL. If content still exists there, visitors are sent to the redirect destination instead. If you later create a new page, news item or event at that same address, Demona removes the old redirect automatically so it does not hide the new content.

A few things worth knowing

Some redirect behaviour is handled automatically.

Chains are resolved

If A → B and B → C, visitors are sent directly to C. Demona follows chains up to five steps.

Loops are blocked

If A → B and B → A, the redirect does not run, preventing an endless loop. Fix the destination before relying on the rule.

Applies to page requests

Redirect rules affect page navigation. Form submissions are not redirected, so submitted form data is not sent through these rules.

No hits for months? Consider removing it

Use the Hits and Last hit columns to identify old redirects that are no longer being used.

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